If you have it, don't flaunt it!

Ever since Mel Brooks used the line “That’s it baby, when you got it, flaunt it! Flaunt it!” in the 1968 not so famous film 'The Producers' and Braniff Airways ad slogan screamed “When you got it – flaunt it.” (1968 to the mid-1970s), that became the mantra of the then new generation (The late baby boomers and early Gen-X).
We are living in an era where showing off and smoasting is an accepted way of life. What is construed as boasting by one may be accepted as self confidence by another.

If you have the assets, then may as well flaunt it, the dream of capitalism being met, an ambition realized, down the drain to moderation and middle path, pride and joy to the clan!

1967 Slogan of the year

The assets here may denote physical attributes or the age old desire of man- materialism. In the feudalistic era, kings were worshipped as demi-gods due to their ability to make dreams of mammoth proportions possible. Builder of Taj Mahal, Ruler of Ayuththya, Pharaohs are some of the figurines that fit this bit. The subjects (illiterate simple minded contended peasants) would just be mesmerized by the awe, worship the dust that he walks upon and sing hymns of praise of their conduct without questioning for a part of the lion's share. Those were the days....
Now, you have a gargantuan majestic epic proportion wedding procession with elephants and the royal regatta or feed a feast of a few hundred thousands mouths, people are bound to talk and query the emergence of such affluence. The masses have awoken. They have and will show their discontent in the ballot paper or even in the playing fields of politicians and members of Scientology sect- the courts.
When you talk about the flaunting of physical assets of the erotic kind, the society, as it matures respects individual expressions and freedom. It is well and fine. In the ground, however, people of stature still condone travesty of this individual spaces. Repeatedly, we have heard of police officers, religious leaders and conservative portion of the society stressing that those who are flaunting it are actually 'asking for it'.